Popeye’s stores.

Tahua Group has brought the world Famous Popeye’s Chicken brand to NZ in 2023 and is rolling out stores though NZ.  Some site have been developed with a partner Burger King or Starbucks store, which are part of Tahua’s brands. 

All site are developed to maximise the brand, store visibility and incorporate on site parking dine in, double ordering lane drive though and driver delivery pick up offerings.  All projects have been developed to ensure all operational requirements have been incorporated.

JCY has undertaken projects at East Tamiki, Great North Rd and Albany in Auckland, Te Rapa Rd Hamilton, Hastings and Lower Hutt.

Exterior form, structure, materiality and branding were developed on each store at the rollout progressed to ensure the most cost effective and time efficient building structures.  This was developed with the project team, engineers and received contractor feedback after the initial two stores.  Solutions were developed ensuring outcomes reflect the required store branding and detailing.

Much time was spent developing the optimal layout and efficient flow of food peroration, cooklines and staff staff movement to the back of house space.  Including significant chilled frozen food storage.

interior materiality was also developed though the rollout. Self service kiosks were incorporated. Local materials sourced that were suitable to meet the brand guidelines. Digital  screen walls and the punchy Popeye’s signature orange were blended with warm timbers and white rough plastered brick.  The stores incorporate many Popeye’s key brand logo’s and call to action statements.